Inbound Marketing For Australian SMBs

We keep hearing it from the "experts" blog, blog, blog. But why? When I talk to business owners this seems to be the hardest task for many. But why?

As a marketer or business owner if you knew that blogging would help you grow your business would you find the time?

1. Your blog will increase organic search rank.
2. Your blog will increase traffic to your site.
3. Your blog will increase leads.
4. Your blog will position you as a thought leader.
5. Your blog is your own PR.

Now are you compelled to start blogging more frequently?

As we learn more about the benefit of blogging for lead generation and SEO, the question of 'what to write' is becoming a growing problem for many inbound marketers.

Inbound Marketing is about content marketing and one of the best forms of content is the Blog. But how do you get your prospects to subscribe to your blog?

I often get asked how to blog and what to write. It seems many people are so scared to do it wrong – they get paralyzed. Others still don't know why they should be blogging and how it can significantly help their Inbound Marketing efforts.